Message testing
Know how the public will react, before you launch
Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.
Message testing
Know how the public will react, before you launch
Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.
Message testing
Know how the public will react, before you launch
Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.
Message testing
Say it here first, safely
Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game
Message testing
Say it here first, safely
Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game
Message testing
Say it here first, safely
Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game
Campaign taglines
See which line lands before the campaign goes live
Test your campaign lines against the exact audience they're for
See which one pulls and which falls flat
Find out why the winner won, and who disagrees
Campaign taglines
See which line lands before the campaign goes live
Test your campaign lines against the exact audience they're for
See which one pulls and which falls flat
Find out why the winner won, and who disagrees
Campaign taglines
See which line lands before the campaign goes live
Test your campaign lines against the exact audience they're for
See which one pulls and which falls flat
Find out why the winner won, and who disagrees
Sponsorship & partnerships
Know how your fans will react before the announcement goes out
Test sponsor names, naming rights, and partner activations
Break down reactions by distinct fan segments, hear their thoughts in a qualitative study
Walk in with a comms strategy, not a PR problem
Sponsorship & partnerships
Know how your fans will react before the announcement goes out
Test sponsor names, naming rights, and partner activations
Break down reactions by distinct fan segments, hear their thoughts in a qualitative study
Walk in with a comms strategy, not a PR problem
Sponsorship & partnerships
Know how your fans will react before the announcement goes out
Test sponsor names, naming rights, and partner activations
Break down reactions by distinct fan segments, hear their thoughts in a qualitative study
Walk in with a comms strategy, not a PR problem
Sustainability claims
Test your sustainability claims before they become a liability
Test different messages against your target consumer segment
See which claims build trust and which trigger scepticism
Sustainability claims
Test your sustainability claims before they become a liability
Test different messages against your target consumer segment
See which claims build trust and which trigger scepticism
Sustainability claims
Test your sustainability claims before they become a liability
Test different messages against your target consumer segment
See which claims build trust and which trigger scepticism
Book a walkthrough
Customers & partners
Industries reading the room before launch
Some of the teams putting messaging in front of their real audience first, from campaigns and sponsorships to publishing
Electric Twin builds a simulated audience from your customer data so every answer reflects your actual customers
NGOs
Test campaigning and fundraising appeals with the communities and donors
NGOs
Test campaigning and fundraising appeals with the communities and donors
NGOs
Test campaigning and fundraising appeals with the communities and donors
Consulting
Bring client recommendations to life and test how they and their constituents will land
Consulting
Bring client recommendations to life and test how they and their constituents will land
Consulting
Bring client recommendations to life and test how they and their constituents will land
Sports teams
Test kit launches, sponsorships, and campaigns with the supporters they're made for
Sports teams
Test kit launches, sponsorships, and campaigns with the supporters they're made for
Sports teams
Test kit launches, sponsorships, and campaigns with the supporters they're made for
Media companies
Test how different messages, audiences, and styles land before you publish
Media companies
Test how different messages, audiences, and styles land before you publish
Media companies
Test how different messages, audiences, and styles land before you publish
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”