Message testing

Know how the public will react, before you launch

Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.

See it live. Ask an example audience anything. By submitting you agree to our terms

Message testing

Know how the public will react, before you launch

Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.

See it live. Ask an example audience anything. By submitting you agree to our terms

Message testing

Know how the public will react, before you launch

Test copy, headlines, and claims against the segments that matter, and surface the risk before it reaches the market.

See it live. Ask an example audience anything. By submitting you agree to our terms

Message testing

Say it here first, safely

Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game

Message testing

Say it here first, safely

Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game

Message testing

Say it here first, safely

Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game

Message testing

Say it here first, safely

Find out how your customers will react to new messaging, claims, and taglines. Get their reactions, debate their responses so you can be ahead of the game

01 / Campaign taglines

See which line lands before the campaign goes live

Test your campaign lines against the exact audience they're for

See which one pulls and which falls flat

Find out why the winner won, and who disagrees

01 / Campaign taglines

See which line lands before the campaign goes live

Test your campaign lines against the exact audience they're for

See which one pulls and which falls flat

Find out why the winner won, and who disagrees

01 / Campaign taglines

See which line lands before the campaign goes live

Test your campaign lines against the exact audience they're for

See which one pulls and which falls flat

Find out why the winner won, and who disagrees

02 / Sponsorship & partnerships

Know how your fans will react before the announcement goes out

Test sponsor names, naming rights, and partner activations

Break down reactions by distinct fan segments, hear their thoughts in a qualitative study

Walk in with a comms strategy, not a PR problem

02 / Sponsorship & partnerships

Know how your fans will react before the announcement goes out

Test sponsor names, naming rights, and partner activations

Break down reactions by distinct fan segments, hear their thoughts in a qualitative study

Walk in with a comms strategy, not a PR problem

02 / Sponsorship & partnerships

Know how your fans will react before the announcement goes out

Test sponsor names, naming rights, and partner activations

Break down reactions by distinct fan segments, hear their thoughts in a qualitative study

Walk in with a comms strategy, not a PR problem

03 / Sustainability claims

Test your sustainability claims before they become a liability

Test different messages against your target consumer segment

See which claims build trust and which trigger scepticism

03 / Sustainability claims

Test your sustainability claims before they become a liability

Test different messages against your target consumer segment

See which claims build trust and which trigger scepticism

03 / Sustainability claims

Test your sustainability claims before they become a liability

Test different messages against your target consumer segment

See which claims build trust and which trigger scepticism

Book a demo

Customers & partners

  • LSE logo
  • Virgin logo
  • Wingstop logo
  • The Times logo
  • Sage logo
  • NYU logo
  • MRS Evidence Matters logo

Industries reading the room before launch

Some of the teams putting messaging in front of their real audience first, from campaigns and sponsorships to publishing

Electric Twin builds a simulated audience from your customer data so every answer reflects your actual customers

NGOs

Test campaigning and fundraising appeals with the communities and donors

NGOs

Test campaigning and fundraising appeals with the communities and donors

NGOs

Test campaigning and fundraising appeals with the communities and donors

Consulting

Bring client recommendations to life and test how they and their constituents will land

Consulting

Bring client recommendations to life and test how they and their constituents will land

Consulting

Bring client recommendations to life and test how they and their constituents will land

Sports teams

Test kit launches, sponsorships, and campaigns with the supporters they're made for

Sports teams

Test kit launches, sponsorships, and campaigns with the supporters they're made for

Sports teams

Test kit launches, sponsorships, and campaigns with the supporters they're made for

Media companies

Test how different messages, audiences, and styles land before you publish

Media companies

Test how different messages, audiences, and styles land before you publish

Media companies

Test how different messages, audiences, and styles land before you publish

What we’ve been up to

Company updates

Blog

What happens when you give the same survey to seven panels, and one AI?

5 minutes

·

News

What is a synthetic audience and how does it work?

3 Minutes

·

News

Why generic LLMs aren't synthetic audiences

·

What we’ve been up to

Company updates

Blog

What happens when you give the same survey to seven panels, and one AI?

5 minutes

·

News

What is a synthetic audience and how does it work?

3 Minutes

·

News

Why generic LLMs aren't synthetic audiences

·

What we’ve been up to

Company updates

Blog

What happens when you give the same survey to seven panels, and one AI?

5 minutes

·

News

What is a synthetic audience and how does it work?

3 Minutes

·

News

Why generic LLMs aren't synthetic audiences

·

Never guess again

Run your messaging to get real audience reactions, not predictions of what you think they'll say

Step 1 of 3

By submitting, you agree to our privacy policy.

Never guess again

Run your messaging to get real audience reactions, not predictions of what you think they'll say

Step 1 of 3

By submitting, you agree to our privacy policy.

Never guess again

Run your messaging to get real audience reactions, not predictions of what you think they'll say

Step 1 of 3

By submitting, you agree to our privacy policy.