Creative testing
Know which creative will land, before you spend a penny
Test creative direction, ads, and video against a synthetic audience built from your customers. Launch campaigns with confidence.
Creative testing
Know which creative will land, before you spend a penny
Test creative direction, ads, and video against a synthetic audience built from your customers. Launch campaigns with confidence.
Creative testing
Know which creative will land, before you spend a penny
Test creative direction, ads, and video against a synthetic audience built from your customers. Launch campaigns with confidence.
Creative testing
Know what creative will captivate your customers
Run hundreds of asset variations against any audience, so you know what resonates before you commit spend
Creative testing
Know what creative will captivate your customers
Run hundreds of asset variations against any audience, so you know what resonates before you commit spend
Creative testing
Know what creative will captivate your customers
Run hundreds of asset variations against any audience, so you know what resonates before you commit spend
Creative direction testing
Will your creative land? Ask your target audience
Compare creative direction or topic
Get insights from each type of customer
Find out the why behind their choices
Image testing
Test which type of image will stop the scroll
Compare creative headlines, taglines and messaging styles
Read the signals across different audiences and build your strategy around what next customers and find most compelling
Retire the losing variants before any spend is allocated
Image testing
Test which type of image will stop the scroll
Compare creative headlines, taglines and messaging styles
Read the signals across different audiences and build your strategy around what next customers and find most compelling
Retire the losing variants before any spend is allocated
Image testing
Test which type of image will stop the scroll
Compare creative headlines, taglines and messaging styles
Read the signals across different audiences and build your strategy around what next customers and find most compelling
Retire the losing variants before any spend is allocated
Video testing (Coming soon)
Know how your video will land
Chat with your audience, see what sticks in their minds
Test ads, promos, and motion concepts
Find out what resonates before you commit to production
Video testing (Coming soon)
Know how your video will land
Chat with your audience, see what sticks in their minds
Test ads, promos, and motion concepts
Find out what resonates before you commit to production
Video testing (Coming soon)
Know how your video will land
Chat with your audience, see what sticks in their minds
Test ads, promos, and motion concepts
Find out what resonates before you commit to production
Book a walkthrough
Customers & partners
Case study
The Times tested every retention bet before building. Retention is up 7%
They ran a study in Electric Twin to find which messages resonated the best with three sets of customers. The result? A new targeted slogan that lifted subscription customer retention almost 7%
Read the full case study
"Electric Twin helped us reorder a roadmap that had already been approved. The tested initiative ranked first and outperformed everything else we'd planned"
Chris Courtney-Smith
Director of Data Operations, The Times
Case study
The Times tested every retention bet before building. Retention is up 7%
They ran a study in Electric Twin to find which messages resonated the best with three sets of customers. The result? A new targeted slogan that lifted subscription customer retention almost 7%
Read the full case study
"Electric Twin helped us reorder a roadmap that had already been approved. The tested initiative ranked first and outperformed everything else we'd planned"
Chris Courtney-Smith
Director of Data Operations, The Times
Case study
The Times tested every retention bet before building. Retention is up 7%
They ran a study in Electric Twin to find which messages resonated the best with three sets of customers. The result? A new targeted slogan that lifted subscription customer retention almost 7%
Read the full case study
"Electric Twin helped us reorder a roadmap that had already been approved. The tested initiative ranked first and outperformed everything else we'd planned"
Chris Courtney-Smith
Director of Data Operations, The Times
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”
Test before you go to market
A 20-minute live walkthrough, watch it answer your questions live
Chris Courtney-Smith
Director of Data Operations, The Times
“We went from rationing research to running it on demand. The same team, ten times the output - and we could prove it matched our real audience”